Finally. Edited at just 150 units, the Tag Heuer Watch Monaco V4 has just been released 5 years after it’s initial annoucement. Sold 80.000 $ (55.000 €), the watch is not just a luxury accessory but is also a piece of collection. Tag Heuer signs here one of its best release.

It’s the same thing each time Apple goes live in a keynote to present a new product. Four month after the iPad tablet, Apple’s releasing it’s new version of the iPhone, named so perfectly, iPhone 4. However, this time, the iPhone was revealed by Gizmodo’s blog a couple weeks ago by surprise. Apple didn’t like it, but didn’t change its design for that. Of course it’s sold with the OS4, and add to this new feature, a led flash for its backward camera, which is now a 5 MP cam (finally!), and added on top of that a front camera for Conference Calls. A new piece in the design collection that is Apple’s products.

It’s funny how engineeers will see one thing and designers will see another.

One balloon and a couple of evenings after work — Dyson engineers show how inducement and entrainment works on the Air Multiplier™ fan. If you watch closely, the balloon is sucked into the airflow from behind and to the side of the fan; this is inducement and entrainment of the air. Lots of experimentation with different sized balloons and other objects produced this video. And although edited to include their successful attempts, the video is made from completely genuine footage.

Find out more at: http://www.dyson.com/fans

Brooklyn Fare (BC Food chain), a new bakery store in Center Brooklyn needed a design and an architectural environment before opening. Mucca Design made it possible. Under Matteo Bologna’s direction, Mucca Design’s team created a whole univers for Brooklyn Fare with a trendy and friendly image. The irony is shown in the first image with the reference to starbucks Coffee, and their weird cup sizes (grande, tall…).

Learn more on Behance.

I came across this and it made me smile today.

The luxurious brand Chanel never stopped surprising us. Last year they presented awesome Snowboard for our trendy Ski trips. This year, Chanel is making a big revolution in all sports introducing amazing products such as a basketball or a rugby ball, a horse-riding helmet, a boomerang, a guitar, a tennis racket, some skis and snowboard of course, and the most surprising, a collection of petanque ball ( An old sport from Marseille). And those are just the selection we made (Inspired by the work of Laura).

Check out on Chanel’s website for more accesories, including a bike, a fishing kit, a mini-boat or even roller-blades.

Wired released a video show their magazine on the iPad. Find out more at http://www.macipadforum.com